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May 02, 2013  | by: Kaitlyn Vella
Twitter (@UnionJPictures)

Twitter (@UnionJPictures)

 

Boy bands are no longer a thing of the 90s. It seems as if these male groups have been popping up left and right, especially in Europe. One of these boy bands in Union J. This group of four males released a new music video this week for their first single “Carry You,” showing the world just what they have to offer.

Like One Direction, another popular British boy band, Union J got their start on the UK’s The X-Factor. Originally their name was Triple J and was only compromised of JJ, Josh and Jaymi. After being cut, though, the band was told that if they added a fourth member to their band, contestant George Shelley who was also cut, they would get to move on. Agreeing to include Shelley, the boys changed their name to Union J and the rest is history.

Although they didn’t win the entire competition (which is totally fine considering One Direction didn’t either and look at where they are!), the band definitely has made a name for themselves. I didn’t watch them on The X-Factor nor did I follow up with them over the course of the season, but photos of these adorable boys would pop up all the time on my Tumblr page. Obviously, this sparked my curiosity much like what happened when I discovered One Direction a few years back.

Since being on the singing competition, Union J has been picking up popularity and this new music video will only increase that. This is only the first single from the boys, but I’m sure there will be more where that came from. Although the single isn’t the absolute greatest song I’ve ever heard in the world, I do think it’s pretty catchy and a good first pick for making it onto the scene.

On top of that, I think their choice in music video was good too. They didn’t do anything too flashy or hire countless number of girls to drape themselves over them. Instead, they just filmed the boys doing fun things like skateboarding and riding their bikes as well as performing. It showed the four men in their natural habitat, giving viewers and listeners somewhat of a feel for the personalities of the boys they might not know anything about. Plus, I really like the fact that they showed who sang what.

 

Often one of the most difficult things with multi-singer groups is not knowing whose voice belongs to who. It can be a wicked hard game trying to figure that out, but this music video definitely helped me recognize who was who. This is incredibly helpful for people, like me, who might not know much about the band.

All in all, I see Union J making it extremely big in the music industry. They’re following in the footsteps of other British boy bands like The Wanted and One Direction, but that isn’t necessarily a bad thing. It was time for boy bands to make a comeback and it looks like they’re here to stay.

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