“New York is one of the fashion capitals of the world … Fashion starts with underwear, and that starts with Victoria’s Secret.”
-Miranda Kerr
From its upscale lingerie, down to its line of beauty products, Victoria’s Secret has become more than just a brand. It’s the one secret women have had hidden inside their drawer since the 1970’s. Today, those secrets are turning women into angels and setting off the oohh’s and ahh’s for most men.
Who ever thought a moment of embarrassment would lead to years of success? The discomfort in purchasing lingerie for his wife in a department store is what motivated Roy Raymond to open the first Victoria’s Secret store at the Stanford Shopping Center in California. The environment created for women, was also designed to make purchasing comfortable for men. Carrying on its success, 1989 was when Grace Nicholas became the Vice president of the brand. Now, there are 1,000 stores across the US that bring all types of women under the same roof.
“There’s something about a Victoria’s Secret fashion show that captures people’s imaginations,” said, the Columbus Dispatch. The annual Victoria’s Secret Fashion Show, is where fashion meets lingerie. Along with the lingerie comes lace, pumps, bizzarre accessories and vibrant colors. Models wink their eyes, and blow kisses as they hit the runway. Heidi Klum, Tyra Banks, and Naomi Campbell are just a few familiar faces that have ripped the Vitoria’s Secret runway over the years. In honor of its Angels, these fashion icons have even spread their wings a bit, wearing Victoria’s Secret trademark wings. Whether you’re walking down the runway or out of the store, women are looking back at Victoria’s Secret with a pink bag and a smile.


